WOOLWORTHS "Making the Difference Through Design" Program

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Woolworths “Making the Difference Through Design” Program is a project that supports design education in South Africa.

The program provides information, insights, and activities that support design education in South Africa through which teachers can receive much-needed teaching tools. It also sponsors an annual design competition for schools to motivate original and innovative design ideas that develop awareness of environmental issues and social development.

This is a way to establish collaborations between the corporate, private, and educational sectors with a priority focus on developing, and growing a better South Africa for all through design education.

“The project is a unique design and educational program because of its focus on development at grades 10-12, ages 16-18. This strategy is firmly developed around the belief that design education at a young age will not only develop designers for the future but could also develop design-literate citizens and discerning consumers of good design, as well as top-quality entrepreneurs and creators of products, services, systems, processes, and environments,”said the team behind the design.

“This early development as a focus is believed to be critical and much needed to develop a future and high-quality workforce that could contribute greatly to the future developments of a country like South Africa in many areas of expertise.”

Designed by:
Suné Stassen (concept & content developer); Design Education Specialist and Activist, South Africa.

Aditional credits:
Penny Luthi (Woolworths, marketing and events manager; South Africa); Okuhle Media (project coordination).

Partners:
Sappi & Design Indaba.

www.woolworths.co.za/Caissa.asp?Page=ITB4_RHConText&Post=CO-Community_MTD_Design

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